Changing the Approach of Transactional Service Software

Vincent Kadar

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3G Innovations on Ulitzer This article explores the functions and benefits on a Rate of Return (ROI) model designed to assist operators with their decision to purchase a mobile transaction platform such. It examines the revenue and cost benefits attributed to such a system and explains how an ROI model can quantify these benefits for each service provider and estimates a personalized rate of return. Equipped with quantifiable data that is particular to their own business operations, operators can make informed decisions regarding a transactional software platform and better understand the impact of their investment. The Problem Average revenue per subscriber (ARPU) has been on a steady decline as carriers penetrate low-volume users and fierce competition has driven voice minutes to near commodity-level pricing. Operators have tried to combat the decline through in... (more)